What Happened to Apple App Clips?
Apple introduced App Clips in iOS 14 as a way to instantly use small parts of an app without installing the full application. The idea seemed compelling: low friction, fast launch, contextual entry points (QR, NFC, links).
Five years later, I almost never encounter App Clips in the wild and Google killed Instant Apps already.
- Are there notable apps or companies where App Clips are a meaningful acquisition or engagement channel?
- Did you already decide to remove your App Clip to reduce maintainability?
Is there any advantage over a small normal app?
There’s already a flow to download an app from a link or QR code, apps can be configured so they’re not added to the home screen, and apps are automatically deleted (“offloaded”) on low storage.
Follow up question: did anyone here implement app clips and saw any benefits for their app?
I think most use cases for App Clips are better served by simple web apps, which is why App Clips never really took off.
Pretty sure partiful uses app clips in imessage
I was wondering about this too, early on I was looking to try out in apps but couldn’t find many.
I've come across quite a few of them, especially for ordering food / drinks in "restaurants", theatres, sports venues etc. In that setting, they're superb.
I used to use App Clips for this fake cash app thing, so thats one thing lol
I believe the one I have seen a few times paying/ordering in the restaurants is Toast app.