https://www.theverge.com/openai/648130/openai-social-network-x-competitor
This seems a quite unusual decision for an AI company, specially given that they just closed a $40b funding round.
Lots of time and energy goes in finding the right people, creating the right groups, maintaining the groups, expanding the groups etc.
Everything is based on Networking and Broadcasting which is really such an inefficient process cause you have spend a whole lot of time weeding out false signalling thats going 24x7.