Sidecar examples that come to mind include collections/directories, Figma plugins, or tools (i.e. Veed io’s MP4 compressor)
For context, we recently launched a sidecar product ourselves and have plans for 3-5 additional tools to add to our portfolio.
For those who have built a confluence of sidecar products:
- Did sidecar products deliver meaningful REVENUE outcomes for you? I know they can deliver good SEO/traffic but wondering if anyone has attributed it properly to $ - How do you go about marketing them side-by-side with your core product, other than SEO? - How do you build and maintain it so it’s not diffusing too much focus from the core product? - Since it’s often siloed from the main product - thoughts on building internally vs. assigning externally? - What are some awesome sidecar products you use often?
would love to get inspiration from the community. Optional feedback on our sidecar would be hugely appreciated as well (URL linked)