How often do you change the price of your iOS app?

Question

I have an iOS app [1] that I sell for under $5, and which has various IAPs (there's also a fully unlocked version for $30).I have made it free at times, but that hasn't seemed to pay off in terms of the additional IAPs. I don't usually do 99&cent;, on the theory that anyone willing to pay $1 will be willing to pay $2. Sometimes it is as much as $4.99.I'm curious to know how often others change the price of their apps, why they change the price (seasonality, experimentation, to get flagged by "sale" aggregator websites that notice price drops), and how it has worked out for them.https://apps.apple.com/us/app/beeline-reader/id938026867

giantg2 · Accepted Answer

I have an Android app that I used to charge for. It was $1.99, but then I made it free. It gained a few more users, but not many. With the right marketing it think it could have been successful, especially since it was unique when I released it.So my impression has become - either your app is popular or it's not, what you charge (under $5) doesn't seem to make much of a difference as to it being successful or not.

jamil7 · Answer

I have an app that is popular in mainland China and I recently changed the price from $4 to free and I guess I got picked up by one of those aggregators since I had a pretty large download spike, 2k installs in one day all from China & Vietnam.