"Let's sync about X at 1pm PT in ~3 hours"
Which works okay, but I don't love how it forces the non west coast people to do the extra time conversion step all the time. Not that that's so hard, but it is not so egalitarian as I would like to be striving for.
So we are wondering about switching to UTC in conversation. Has anyone tried that? Or used any tools that were actually effective at normalizing time references in conversation? How do you do it?
What would be better is if we could add more than 2 timezones to google calendar, then it'd be easier. But still not hard. My rule is the place that has the bulk of the people is who gets the most favorable time for the meeting. That way if 4 people are in one TZ and one person in another, we inconvenience the one person, if anyone has to be, not the 4. For some meetings I have switched it up, when it is me and one other person I will alternate who does late vs early etc, so it is a shared burden. This helps the team all feel equal, regardless of title or position.