How important is website SEO for a mobile app-only marketplace?

Question

We have a decent marketing website explaining what we do and how it works. We also post blogs on the site once in a while.But, so far we haven't focussed on SEO at all as the website hasn't been our primary focus and also as SEO is not easy (?) and not our strength.Almost all our ads take the user directly to the App Store/ Play Store.Ultimately, to gain organic traffic, SEO is key. So, is it better to invest on it sooner rather than later?

saravana85 · Accepted Answer

SEO is important.. but visits to market places may not get more search queries.. and it's tough to suggest without seeing your websiteAnalyse search intent..get how many visits your competitors are getting... Try driving traffic for blogs which is quite easy than for marketplace